Industry context · 6 solutions

FMCG & Consumer Goods

Departments, operating priorities, measurable outcomes, products and applications relevant to FMCG & Consumer Goods.

Customer context

FMCG & Consumer Goods operating environments

The portfolio reflects the distinct sub-segments, business models and service environments within this industry.

Departments and functions

Organise the opportunity around the work—not internal sales roles

Each function leads to the problems, decisions and workflows Mappls can improve for the people doing the work.

Product & digital experience

Relevant priorities and operating journeys for FMCG & Consumer Goods.

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Operations & service delivery

Relevant priorities and operating journeys for FMCG & Consumer Goods.

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Supply chain, fleet & logistics

Relevant priorities and operating journeys for FMCG & Consumer Goods.

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Assets, engineering & maintenance

Relevant priorities and operating journeys for FMCG & Consumer Goods.

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Customer, marketing & sales

Relevant priorities and operating journeys for FMCG & Consumer Goods.

Open relevant solutions

Problem statements and solutions

6 detailed customer journeys

Every solution includes the customer problem, business value, implementation architecture, proof scope and direct Mappls Pro access.

P33Product & digital experience

Fleet Telematics & Mobility Control Tower

Fleet location, utilisation, trip, delay and exception data are fragmented across devices and operators.

Product & digital experienceOperations & service delivery
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P37Product & digital experience

Workforce & Field Service Automation

Managers lack reliable job allocation, field visibility, route efficiency, proof and productivity insight across distributed teams.

Product & digital experienceCustomer, marketing & sales
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P38Strategy & transformation

Sales Territory, Beat & Market Expansion Analytics

Territories, beats and outlet coverage are often inherited rather than built from current demand, travel and market potential.

Strategy & transformationProduct & digital experience
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P44Strategy & transformation

FMCG/CPG Distribution, Rural Expansion & Beat Excellence

Outlet universes, rural potential, distributor territories and beats are incomplete or stale, limiting numeric distribution and productive coverage.

Strategy & transformationProduct & digital experience
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E05Strategy & transformation

Territory Governance & Sector Planning

Territories and sectors are manually maintained, overlap, drift from market reality and create uneven workload, unclear ownership, gaps in coverage and poor accountability.

Strategy & transformationProduct & digital experience
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E06Strategy & transformation

Outlet Universe & Market Expansion

Brands lack a trusted view of existing versus potential outlets, outlet quality, distributor ownership, market potential and the field actions required to convert white space into productive coverage.

Strategy & transformationProduct & digital experience
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Use Mappls Pro

Applications for FMCG & Consumer Goods

Open a complete application, select a demo profile, or enter a configured solution journey.

IoT, fleet & logistics

Mappls Fleet Command

See every vehicle, trip, driver and exception.

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Workflow automation

Mappls Workforce Operations

Plan, route, prove and improve field work.

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Workflow automation

Mappls Field Sales Intelligence

Design territories and make every market visit count.

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Growth & field operations

Mappls Territory Governance Studio

Design, approve and publish operational territories.

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Growth & field operations

Mappls Outlet Expansion Planner

Turn white space into prioritized field action.

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Technology and product fit

Typical Mappls building blocks

The final architecture is selected around users, workflow, security, scale and existing systems.

InTouch / Gtropy Fleet Platform

Tracking, trips, alerts, ETA, fleet and control tower

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Connected Vehicle & Companion App

Vehicle, mobile and cloud location/telematics journeys

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Standard 2D Map & Road Data

Road network, attributes, administrative boundaries and cartography

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ClarityX Location Analytics

Market, territory, network and spatial decision analytics

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Your outcome, powered by Mappls

Design the right Mappls path for FMCG & Consumer Goods

Share the current workflow, systems, data, geography and business objective. We’ll define the smallest credible proof and a production path.

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